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How We Write at Kentico

Welcome to our editorial guidelines. This is your go-to resource for writing in the Kentico voice, whether you’re creating website copy, emails, case studies, or campaign content. 

Our goal? Clarity, consistency, and customer-first communication. Use this guide to stay aligned with our brand tone, preferred language, and style conventions.

  • Our Voice
  • Headlines and Capitalization
  • The Language We Use
  • Writing Style Essentials
  • Punctuation and Grammar Tips
  • Emails and CTAs
  • Terminology Guide
  • Boilerplates

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